Top hotel chains gain a share of the market through “personal” acquaintance with their customers. In this way, they can provide them with personalized services and boost direct bookings and, therefore, profitability. Respectively, visitors enjoy special experiences not only because of the welcoming atmosphere in the hotel but also due to the smooth flow of procedures which facilitate their stay.
Oracle Hospitality, the world’s leading provider of technology solutions for the hosting and F&B sector, has developed a wide variety of Cloud-based applications which greatly facilitate business.
Gift & Loyalty
The Gift & Loyalty application is an effective marketing tool that allows the company to make targeted offers in order to increase its revenue, by collecting data on its customers.